Beyond short-form — full campaigns crafted for brands. Tap any project to watch the real post, live from the brand's own page.
🎬 Brand Work
TIE HOUSE▶
🏆 Official National Team CampaignBrand PromoFacebook
Tie House × The Egyptian National Team
Tie House is the official suit sponsor of the Egyptian National Football Team. Instead of the typical fast-cut promo, the film breaks the mold with a slow, luxurious mood — cinematic pacing and rich detail that mirror the brand's premium identity.
A Ramadan night for EchoTech, with guests the room recognised. Event footage is the hardest kind to cut — you get one take of everything and no second chance — so the film is built on energy and faces rather than a script, and paced to the music so the night reads the way it felt.
Short-form social content for Glamy Lab, Parkville's skincare brand. A full routine told in seconds — sharp pacing, clean product shots, and a hook engineered to stop the scroll and drive sales.
Footage that never existed — generated shot by shot, then graded, scored and cut. Four ads under thirty seconds, built to run in a feed, and one brand film that holds a single story for three and a half minutes. Some are fully AI, one blends generated shots with motion graphics, and one puts a real doctor inside a built world.
NUTRIVILLE▶
✨ 100% AI-GeneratedAI AdSound Design
NutriVille — Ashwagandha
A calm, cinematic supplement ad — forest light, slow breath, and a product that belongs in the frame. Every shot generated with AI, then graded and scored to feel like it came off a real camera.
NORAK▶
✨ AI Brand Film · 3:41StoryGradeParkville
Norak by Parkville — From the First Step
A long-form film for Norak, Parkville's mother-and-baby line. One woman, from the first scan to the first months at home — the doctor's visit, a partner's quiet support, the first bath. Built with AI and cut as a single emotional arc instead of a list of products, so the brand arrives at the end as the thing that was there all along.
A night-in beauty ad for StarVille, e-Parkville's skincare line — every shot generated with AI. Warm vanity bulbs, emerald silk, and a grade that keeps skin believable while the room goes golden. The routine plays out in one calm sweep, then the bilingual supers land on the clean beat at the end.
CLARY▶
✨ AI + Live ActionHybrid ProductionVFXFacebook
CLARY — The Shedding Trap
Dr. Ahmed Nagy explains the shedding trap on real footage — and everything around him is built with AI. Live action and generated imagery graded into one seamless world, so the science stays credible and the visuals still feel like a film.
Launch ad for Parkville's online store: run a skin analysis, get matched with the right products, and have them delivered to your door — fast. Built almost entirely with AI-generated footage blended with motion graphics.
Diaa is the best editor ever seen! He has a passion and talent to do more than expectations. He has experience in motion graphics, video montage, and AI tools.
M
Mahmoud Khaled
Copywriter & Content Coach · Dawrati Online
🔗 LinkedIn
"
Diaa is amazing!!! We plan to work with him again in the future. He is always learning new skills and delivers what we ask for.
★
Upwork Client
Video Editor · 319 hrs · $2,979
⭐ 5.0 · Verified on Upwork
"
Diaa is a dedicated professional video editor who continues to push the envelope to produce amazing and engaging content. He is dependable, creative and a down to earth person that is a joy to work with.
D
Don Weobong
Founder · eLeaP®
🔗 LinkedIn
"
Diaa has been great to work with. Professional and great turnaround times! I'm glad to have him as a part of our extended team.
★
Upwork Client
Video Editing
⭐ 5.0 · Verified on Upwork
"
I have worked multiple times for Diaa and it was always a pleasure. Communication was always clear, the dynamic was smooth, and we always worked well as a team. I recommend him highly.
K
Kevin de La Tour
TOP RATED PLUS · Content Writer on Upwork
⭐ Upwork · LinkedIn
"
5 stars! Love his work and very easy to work with. Willing to help in any way he can. I am not savvy in tech at all and he always made it simple.
★
Upwork Client
YouTube Video Editing · 53 hrs · $1,312
⭐ 5.0 · Verified on Upwork
"
Diaa is a very talented video editor and one of the best few freelancers I have ever met. He shares his knowledge and experience and provides great consultation to his clients.
D
Diaaeldin Salem
Motion Graphics Designer · After Effects Certified
🔗 LinkedIn
"
If you are looking for a creative talented video editor I highly recommend Diaa. He has done work for us and for several of our clients.
K
Kirsten Graham
Six Figure Business Coaching
🔗 LinkedIn
What I Do
Capabilities
The work above covers most of it. Here's the full list — including the parts you don't see on screen.
I'm Diaa Mohamed — a video editor & content creator with
10+ years of turning ideas into content that actually moves people.
I've partnered with 50+ brands, agencies & creators across Egypt and internationally,
generating over 5 million organic views — not by accident, but by design.
I'm Top Rated on Upwork, and I stay ahead of the curve — blending
cinematic storytelling, sharp color science, and cutting-edge AI tools to deliver
content that doesn't just look good. It performs.
⭐ Top Rated — Upwork🎬 5M+ Views🌍 International Clients🏆 10+ Years📱 Viral Reel Creator
Trusted by brands across Egypt & beyond
How I Work
Two ways to work together.
Every brand is different, so every quote is too. Pick the model that fits — we'll shape the scope on a short call.
Most brands start here
Monthly Retainer
For brands that need a steady content engine — and want one editor who knows their voice.